SUPERKIND (Korean: 슈퍼카인드; Japanese: スーパーカインド) is a seven-member boy group under Deep Studio Entertainment. Originally as five, they debuted on June 20, 2022 with their first digital single "PlaySuperkind :Apply for a Beta Test".
Their name is an anagram of "NUKE, PRID, and S" where NUKE refers to the virtual members of the story world and PRID refers to the actual humans of the physical world. The two rivaling kinds will cooperate and compete together to find the mysterious "S".
SUPERKIND is described as "the first decentralized k-pop entertainment", in which the fans called "players" get to decide how the group will develop such as what concept they want to see on their next release and how the storyline unfolds.Interactions between the fans, members and company are performed through their official Discord server. Fans are also encouraged to perform the test that reveals their kind, NUKE or PRID, before entering the server.
Each member is labeled by their kind, which can be PRID or NUKE, within the spectrum of Moderate (M), Radical (R) or Extreme (E). The results are based on each member's Examinee Score Report, within the group's storyline.
Korean: 유진
Korean: 건
Korean: 대이먼
Korean: 세진
Korean: 시오
Korean: 승